Our Story

We're a Swedish family who moved to sunny Florida back in 2015. Every summer, we returned home to Sweden — and every summer, we'd pack our suitcases full of Swedish candy. Not just for ourselves (though, yes, we're obsessed), but for our American friends too.

And every summer, the same thought came up: What if we brought this entire experience to the U.S.?

Not just the candy — but the feeling. The freedom of filling your own bag. The unmatched quality and taste. The magic of Swedish pick & mix.

So in 2024, we finally decided: Let's do it. We founded GoYummy – A Swedish Candy concept with a single mission: To share the magical experience of Swedish pick-and-mix candy with American consumers.

In the fall of 2025, we opened our first flagship store in Boca Raton, Florida, offering the largest selection of Swedish candy in the U.S. With our vibrant concept, we're introducing American consumers to a whole new candy experience.